North East eCommerce Consultancy Rogers & Rogers have expanded their business by relocating from Peterlee to a newly opened office in Seaham.
The move comes after the company, which delivers expert eCommerce and marketing advice, felt that Seaham would be a more suitable location to recruit more skillful staff and clients in a more city-centric environment.
Having sourced a new and larger office space in the Lighthouse Building in Seaham’s Business Park, Rogers & Rogers has grown from a one-man company to recruiting a small in-house workforce which has already achieved record sales since the move.
The company hopes to hire more Northeast staff over the company months to expand further.
The move and expansion also came off the back of an eCommerce boom, where the likes of digital sales have proliferated during the COVID-19 pandemic.
Andrew Rogers, the owner of Rogers & Rogers, said: “Because the move has coincided with an eCommerce boom and recent client wins, we have achieved our best ever first quarter sales for 2022 and many retailers have benefited from our expansion.
“Relocating to the new, bigger office space and being one of the very first businesses to move into it in November 2021 has also been very beneficial to our business because it has given us the chance to enhance our brand, implement more innovative means of working, save costs and be closer to clients.”
Since the pandemic, many retailers moved online and survived on the skills they already had, but many are now interested in learning about innovative ways to improve sales and profit, which is where Rogers & Rogers can help as eCommerce consultants.
This is supported by The Retail Times’ 2022 eCommerce analysis, which suggests that the market has grown by 27 per cent and that consumer needs have drastically changed, as growing digitalisation has sparked a desire for more personalised experiences.
Lauren Coates, eCommerce growth manager at Rogers & Rogers, said: “It is really important that retailers get the help they need during these times as customer experience changes can be challenging.
“One of the main challenges that retailers should acknowledge is sustainability as Corporate Social Responsibility comes into play, which refers to the policies that companies take on to make their work more ethical. We have found that this is reflected in recent statistics, as research from Deloitte suggests that nearly one third of consumers have stopped purchasing from companies because of ethical interests.
“In terms of desired skills, it’s therefore imperative that companies sharpen up by redefining the online purchasing experience, enhancing social media, SEO, and more. These are just some of the skills that Rogers & Rogers can help companies integrate into their work.”